StubHub, the world’s largest ticket marketplace, Jennifer Lopez and Caesars Entertainment ’s Planet Hollywood announce a new partnership today focused on giving fans access to exclusive tickets and promotions as an official sponsor for Lopez’s Las Vegas headlining residency show, JENNIFER LOPEZ: ALL I HAVE, opening January 20, 2016 at The AXIS at Planet Hollywood Resort & Casino.
As StubHub continues to focus on offering fans access to the widest supply of tickets and experiences to the most events, this partnership deepens that access with Jennifer Lopez and Planet Hollywood directly offering a selection of premium tickets and VIP experiences to StubHub’s immense audience of concert-goers. StubHub’s products enable fans to buy and sell tens of thousands of tickets, whenever they want, through our desktop and mobile experiences, including our apps for iPhone, iPad, Apple Watch and Android. Accesses to these premium seats are available now on StubHub.
“For years, StubHub has been dedicated to helping music fans see their favorite artists live and create memorable experiences,” said Geoff Lester, Head of Partnerships and Business Development for StubHub. “We are pleased to be able to work with Jennifer’s team to give them unique access to our very dedicated fan base to promote the residency and any of her projects. Even more so, we’re excited that this partnership will offer our fans unique access to Jennifer and her show, in line with StubHub’s commitment to offering fans a superior customer experience.”
“We’re happy that, by working with StubHub, we will be able to offer fans access to even more ticket choices through a trusted partner. Knowing they’ll have a wonderful experience from the second they purchase the ticket and throughout the show makes us proud,” said Jennifer’s management.
StubHub branding will be visible and included throughout the event venue and marketing assets as well as web and social assets. Fans should sign up for accounts on StubHub.com and watch for updates at @StubHub and @Jlo on twitter to learn about exclusive opportunities for meet and greets, VIP experiences and more.
“We are excited to kick off Jennifer Lopez’s new residency with StubHub as our partner,” said Penny Truttmann, Vice President Brand Alliances for Caesars Entertainment. “Our guest experience will be enhanced with Stubhub’s fan engagement and on the ground activations at The AXIS.”
In a spectacular show created just for the Vegas stage, Jennifer Lopez will bring her star power to The AXIS at Planet Hollywood Resort & Casino. The 90-minute show will be an explosive and emotional journey showcasing all her hits and featuring state-of-the-art technology in sets, lighting, video, and special effects, plus her signature stunning costumes and incredible choreography. Seamlessly interweaving different parts of the life of Jennifer Lopez: the Movie Star, Dancer, Rock Star & Pop Star, Lopez’s Las Vegas show will truly portray who she is, where she’s been and where she’s going. For more information, visit www.JLoVegas.com.