Super Bowl LI Ticket Demand and Prices on StubHub – February 2, 2017

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We’re now four days out from Super Bowl LI! The average ticket price for Super Bowl LI has dropped 3% from yesterday to $4,154, which is down 15% compared to this time last year for Super Bowl 50. The number of tickets purchased on StubHub is also up by 18% compared to this time last year, which is likely due to the overall lower ticket prices this year.

Stay tuned to the StubHub Press Box for daily updates on ticket demand and prices from today up until the big game on Sunday.

For Press Coverage – Please use updated StubHub brand materials found here.


Super Bowl LI – NRG Stadium in Houston, Texas on February 5, 2017.

Where are sales coming from? 

International buyers make up 7.7% of total sales. After the U.S., sales from Mexico and Canada make up 6.3% of total ticket sales. 20 different countries have reported ticket purchases.

Top 5 Super Bowl LI Buyers by State:
Texas: 29%
Massachusetts: 15.2%
Georgia: 14%
California: 6.9%
New York: 4.9%

What are prices looking like? 

The Average Ticket Price to date for Super Bowl LI is $4,154, down 15% from this time last year for Super Bowl 50.

Average Ticket Price History on StubHub – 4 days out
2016 Super Bowl – $4,888
2015 Super Bowl – $3,378
2014 Super Bowl – $2,812
2013 Super Bowl – $2,985

Least Expensive Ticket Available for Super Bowl LI right now is $2,490 in the Upper Endzone. This get in price is up 19% from yesterday.

Super Bowl LI tickets have sold in the range of $1,500 to $15,432. Last year at this time, Super Bowl 50 ticket price range was between $1,040 and $27,983.

  • Most Expensive Ticket purchased to date was for $15,432 in the Lower Prime section
  • Least Expensive Ticket purchased to date was for $1,500 in the Upper Corner section

To see a history of how demand and prices have moved, take a look at our past posts:
Super Bowl Ticket Demand and Prices on StubHub – February 1st
Super Bowl Ticket Demand and Prices on StubHub – January 31st
Super Bowl Ticket Demand and Prices on StubHub – January 30th
Super Bowl Ticket Demand and Prices on StubHub – January 29th
Super Bowl Ticket Demand and Prices on StubHub – January 27th
Super Bowl Ticket Demand and Prices on StubHub – January 25th
Super Bowl Ticket Demand and Prices on StubHub – January 18th
Super Bowl Ticket Demand and Prices on StubHub – January 10th

For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com.

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Check out what StubHub has planned for Super Bowl LI and discover other events happening in Houston

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