STUBHUB’S BEST-SELLING SINGLE DAY EVENT EVER: PHILLY FANS GET WHAT THEY TRAVELED FOR AND DEMAND IS HIGH FOR JT’S UPCOMING TOUR

Eagles went on to win their first title last Sunday against the Super Bowl veterans, the New England Patriots. Pink performed the anthem flawlessly and Justin Timberlake rocked the halftime performance once again. 

We at StubHub took a look at the final numbers from Sunday’s game:

  • This year’s game was StubHub’s best-selling single day event ever, taking the title from last year’s game, Super Bowl ticket sales this year were up by 34% from last year’s game.
  • The average ticket price eventually dropped to $4,798, as did the get in price dramatically a few hours before kick-off.
    • Eleven ticket buyers who waited until the last minute were able to snag the $500 tickets for the Upper Corner and Upper Sideline. These $500 tickets were $1K less than the least expensive ticket sold for last year’s game.
  • There was a StubHub ticket buyer from all 50 states and 24 different countries.
  • Sales coming from Pennsylvania represented 12% of all Super Bowl LII Ticket sales on StubHub.
    • Sales from the Philadelphia Eagle’s hometown state represented 11%, 22% and 35% more of total sales than those from Massachusetts, California, and Minnesota respectively.

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Justin Timberlake hits the road for his new studio album tour soon after his halftime performance with dates starting in mid-March through next year. Although it is early, demand for his tour seems to have been given a boost from Sunday’s appearance and is serving up to be a successful one on StubHub. 

  • Demand in terms of ticket sales for Justin Timberlake’s upcoming tour is high on StubHub as the artist boasts the position as the 2nd top-selling artist this year to date after Elton John.
    • Ticket sales the day after the Super Bowl jumped 392% compared to those from game day.
  • The average ticket price of tickets sold for JT’s upcoming concerts is $258 on StubHub.
  • Visits to Justin Timberlake ticket pages the day of the big game reached a 30-day high.
    • Visits jumped 422% on game day from the day before the Super Bowl.
    • Visits on Sunday surpassed the previous high point on January 10th by 1%, around the time when his Super Bowl performance was officially announced on the 8th.

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For more information and commentary on the Super Bowl – or any other event – reach out to PR@StubHub.com

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