StubHub Introduces New Skill for Microsoft Cortana to Make Event Discovery as Easy as Asking for Ideas

StubHub Skill for Cortana Builds on Success of the StubHub Chatbot for Skype and Leverages Entire Microsoft Bot Framework

 

SAN FRANCISCOMAY 11, 2017StubHub, the world’s largest ticket marketplace, today announced the launch of its new “Skill” for Microsoft Cortana, a voice assistant that helps consumers discover the live events and experiences they want to attend. The StubHub Skill for Cortana is the latest innovation in StubHub’s artificial intelligence (AI) portfolio, which also includes chatbots for Skype and Facebook Messenger.

 

To use the StubHub Skill, consumers with the Cortana assistant simply ask for live event ideas by saying, “Cortana, ask StubHub to find me something fun to do tonight,” “Cortana, ask StubHub to find baseball tickets next week,” or similar phrases related to live music, sports and theater. The StubHub Skill then takes consumers through a discovery process based on where they are, what they like, and when they are available, to connect them with ideas for live events.

 

“Think of the StubHub Skill for Cortana like a concierge that suggests what people can do based on their interests and what their friends are doing, in a natural, conversational, one-to-one experience,” said Mats Nilsson, head of product, UX and PMO for StubHub. “We believe the StubHub Skill for Cortana can help consumers get ideas for live events at the moment they’re inspired to go out, with minimal friction in the experience, as easily as talking with their friends.”

 

In building the StubHub Skill for Cortana, StubHub leveraged the Microsoft Bot Framework, and well as LUIS, Microsoft’s proprietary natural language processing (NLP) AI, and added a layer of inputs from a variety of StubHub sources to create the most conversational experience possible. StubHub engineers analyzed the results of the StubHub chatbot for Skype to understand people’s expectations and how their conversations evolved, and also tapped into a key StubHub differentiator – the face-to-face interactions between StubHub’s Last-Minute Services (LMS) team and their customers – to understand the types of conversations people have in real life about StubHub, and how the StubHub Skill for Cortana could simulate those.

 

About StubHub

At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY).  For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.

StubHub Introduces New Social Tools To Make Planning, Organizing and Attending Events More Engaging

New Facebook and iMessage Integrations, as well as a Facebook Messenger Chatbot, Help Fans Better Connect Over Live Experiences

 

SAN FRANCISCOAPRIL 11, 2017StubHub, the world’s largest ticket marketplace, today announced the launch of its new social suite of tools, which helps fans seamlessly discover, share and plan live event experiences with friends. StubHub’s new integration with Facebook, its new iMessage app, and a new Facebook Messenger chatbot will bring people closer together around the live events they love.

 

Available with the latest update of the StubHub app, the new social tools enable users to connect with their Facebook friends within the StubHub app to see which events they are planning on attending, as well as which artists, teams and venues are of interest to them. This integration builds on StubHub’s Facebook login functionality that was introduced last year as the foundation to build a more socially connected experience on StubHub.

“Live events are inherently social experiences, and our new social suite of tools helps StubHub customers better connect with their friends to plan and attend their favorite live events,” said Mats Nilsson, head of product, UX and PMO at StubHub. “As live events continue to increase in popularity for the value they contribute to creating incredible memories, StubHub is innovating our experience to make it easier, more fun and more social to live life LIVE.”

 

In addition, StubHub launched the StubHub app within iMessage, which allows users to easily browse events and quickly share multiple ticket options with friends through iMessage. With iMessage, the “planner” can select up to five sets of ticket options and send to their friends to compare and vote. The “recipients” receive an iMessage that opens the StubHub app, and lets them view and vote on their favorite seating option. Once recipients cast their votes, the results are automatically sent back to the planner within iMessage, and any member of the group can move forward to purchase the tickets through StubHub — all without leaving the iMessage app.

 

Also announced today, StubHub has developed and launched its second chatbot as a new way to connect with customers and help them discover the best live events. Built on key learnings from its Skype chatbot, StubHub’s new Facebook Messenger chatbot serves as a personal event concierge, asking questions and recommending local and upcoming events based on the information that a user supplies. StubHub’s Facebook Messenger experience caters to on-the-go consumers, swiftly providing relevant, highly personalized options, streamlining event discovery and checkout, and making it easier to plan a night out.

 

About StubHub

At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY).  For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.

StubHub Engineers Create First Ticketing Chatbot for Skype

In late June, StubHub engineers attended the Bot Hackathon at Skype’s offices in Palo Alto, and ended up celebrating a win for StubHub engineers Pablo Flores and Carlos Lopez.

Pablo and Carlos entered the developer hack-a-thon at the event and took first place in the “productivity bot” category.

The inaugural event was sponsored by Skype and Microsoft to evangelize a new framework that allows developers to build cross-platform bots that work on Skype and also run on KIK, Facebook Messenger, SMS and more.

The first-place StubHub bot was leveraged from a KIK-based proof of concept that Pablo created. It uses a text messaging interface to dialog with users and help them find events in their local areas, ultimately sending users to StubHub to buy tickets.

Today, Skype announced a series of new chatbots for the messaging platform, including the new StubHub chatbot, a fun, simple way to find your tickets out to an amazing event. Read more on the Skype blog, and add the StubHub Bot to find tickets to some of life’s most memorable artists, athletes, performers and experiences in the U.S. and Canada.

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