Salut Bonjour: StubHub Launches French-language Capability

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The world’s largest ticket marketplace now available in both of Canada’s official languages

Today StubHub, the world’s largest ticket marketplace, launched French language capability for desktop, mobile app and mobile web to better serve Quebec and the rest of French speaking fans across Canada. With the launch of French language capability, StubHub continues its goal of providing a truly localized product on its safe and transparent marketplace for fans from coast-to-coast.

When fans visit, they will now have the option to choose whether to browse and shop in English or in French Canadian. Fans will also have access to the bi-lingual capability of StubHub’s award winning customer service. These features will a provide a world class user experience for fans looking to buy and sell tickets, safely and securely, to their favourite teams, artists and shows across the globe.

“We know that Quebecers love live events; in fact, Montreal is currently our third largest market in Canada and it has the potential to be even higher, with hundreds of events available in 2016 alone,” said Jeff Poirier, General Manager, StubHub Canada. “By launching a bilingual capability we’re thrilled to provide the user experience that French Canadians want and deserve to have. At StubHub, we’re focused on creating a truly Canadian product for consumers across the nation, as we continue to invest in 2017 to make that happen.”

The launch of French language capability comes at a great time, as several marquee events are set to take place in Quebec over the remainder of the year, including a playoff appearance by the Montreal Canadiens, a new and hopeful MLS season with the Montreal Impact, concerts by Coldplay, Ed Sheeran and Bruno Mars, and tons of festivals like Osheaga and Just-For-Laughs. Below are the top selling events taking place between now and the end of 2017:

Top 10 Concerts in Quebec by sales on StubHub (Apr. 5 – Dec 31, 2017)

  1. Coldplay
  2. Ed Sheeran
  3. Bruno Mars
  4. Lady Gaga
  5. The Weeknd
  6. Red Hot Chili Peppers
  7. Guns N Roses
  8. Roger Waters
  9. Tool
  10. Shawn Mendes

Top 10 Sports Events in Quebec by sales on StubHub (Apr. 5 – Dec 31, 2017)

  1. Tampa Bay Lightning at Montreal Canadiens
  2. Canadian Grand Prix
  3. Rogers Cup
  4. Atlanta United FC at Montreal Impact
  5. Harlem Globetrotters
  6. World Gymnastics Championship
  7. New York Red Bulls at Montreal Impact
  8. Toronto FC at Montreal Impact
  9. Columbus Crew at Montreal Impact
  10. Monster Spectacular

StubHub lance la version française de sa plateforme

La plus grande plateforme d’achat et de vente de billets au monde est maintenant offerte dans les deux langues officielles du Canada

StubHub, la plus grande plateforme d’achat et de vente de billets au monde, a lancé aujourd’hui la version française de son site Web, de son application et de son site mobile pour mieux servir le Québec et les francophones des autres provinces du Canada. Grâce à ce lancement, StubHub poursuit sa mission visant à proposer un produit résolument local aux amateurs de divertissement d’un océan à l’autre à même sa place de marché sûre et transparente.

Les visiteurs du pourront dorénavant naviguer et magasiner en français ou en anglais. Ils auront également accès au service à la clientèle primé de StubHub dans la langue de leur choix. Ces fonctionnalités leur procureront une expérience utilisateur inégalée quand viendra le temps d’acheter et de vendre des billets en toute sécurité pour assister à des concerts, à des manifestations sportives ou à des spectacles partout dans le monde.

« Nous savons que les Québécois raffolent des événements en direct. Actuellement, Montréal est notre troisième marché en importance au Canada et pourrait se développer encore plus, comme en témoignent les centaines d’événements offerts en 2016 seulement, a déclaré Jeff Poirier, directeur général de StubHub Canada. Nous sommes ravis d’offrir l’expérience utilisateur que les francophones désirent et méritent en lançant notre plateforme bilingue. StubHub a à cœur de créer un produit typiquement canadien à l’intention des consommateurs de partout au pays et continue d’investir dans ce but en 2017. »

Le lancement de la plateforme en français arrive à point nommé, puisque plusieurs événements de renom sont prévus au Québec cette année. Parmi ceux-ci, mentionnons la participation des Canadiens de Montréal aux séries éliminatoires, une nouvelle saison prometteuse pour l’Impact de Montréal, les concerts de Coldplay, d’Ed Sheeran et de Bruno Mars, ainsi que des tonnes de festivals comme Osheaga et Juste pour rire. Voici les événements qui ont généré les meilleures ventes de billets pour la période du 5 avril au 31 décembre 2017 :

Dix concerts au Québec ayant généré le plus de ventes sur StubHub (période du 5 avril au 31 décembre 2017)

  1. Coldplay
  2. Ed Sheeran
  3. Bruno Mars
  4. Lady Gaga
  5. The Weeknd
  6. Red Hot Chili Peppers
  7. Guns N Roses
  8. Roger Waters
  9. Tool
  10. Shawn Mendes

Dix manifestations sportives au Québec ayant généré le plus de ventes sur StubHub (période du 5 avril au 31 décembre 2017)

  1. Match à domicile des Canadiens de Montréal contre le Lightning de Tampa Bay
  2. Grand Prix automobile du Canada
  3. Coupe Rogers
  4. Match à domicile de l’Impact de Montréal contre l’Atlanta United FC
  5. Harlem Globetrotters
  6. Championnat du monde de gymnastique
  7. Match à domicile de l’Impact de Montréal contre les Red Bulls de New York
  8. Match à domicile de l’Impact de Montréal contre le Toronto FC
  9. Match à domicile de l’Impact de Montréal contre le Crew Soccer Club de Colombus
  10. Monster Spectacular

StubHub Announces Top 10 Summer Touring Acts of 2016

Adele Tops the List Largely Dominated by Rock Acts, Signaling a Rock Resurgence;Pop Acts and Legacy Acts Dominated in Summer 2015 

StubHub today announced its list of the top 10 touring acts for the summer as dictated by demand on the marketplace’s site.  Adele tops the list, replacing Taylor Swift’s #1 spot in 2015, and rock acts dominate the list, signaling a rock resurgence for the Summer of 2016.

Looking at total sales for live concert events from Memorial Day to Labor Day – the unofficial start and end to the Summer concert season – StubHub’s list sees a significant presence by rock acts on the list of top selling artists as well as the list of artists generating the most sales per individual shows.  With only one show currently scheduled, Metallica tops the list of highest amount of sales per show (as opposed to total sales for shows throughout the summer) followed by fellow rock institutions Pearl Jam and Radiohead in the #2 and #4 spots respectively. Guns N Roses and Coldplay also have a strong presence on both lists.  Metallica’s one summer show in Minneapolis is proving to be the hottest single event of the summer based on sales, a distinction held by Grateful Dead in 2015.


  1. Adele
  2. Coldplay
  3. Justin Bieber
  4. Drake
  5. Beyoncé
  6. Guns N Roses
  7. Twenty One Pilots
  8. Kenny Chesney
  9. Paul McCartney
  10. Billy Joel

*total sales for all dates on StubHub from Memorial Day to Labor Day


  1. Metallica
  2. Pearl Jam
  3. Radiohead
  4. Beyoncé
  5. Billy Joel
  6. Paul McCartney
  7. Justin Bieber
  8. Adele
  9. Coldplay
  10. Guns N Roses

**highest average sales per show for dates on StubHub from Memorial Day to Labor Day

Other Summer concert season trends spotted by StubHub:

  • Adele unseats Taylor Swift from the 2015 lead spot and also holds the distinction of having generated the highest sale for a single ticket as well as the highest average price per ticket
  • The only two acts to return to the top selling list from 2015 are Kenny Chesney and Billy Joel, the latter having remained on the list now for three straight years – the longest running position to date, generated largely by his consistent touring and high demand.
  • Beyoncé has sold the lowest single ticket and Twenty One Pilots has the lowest average price for tickets overall
  • With a similar number of shows this summer, Adele is narrowly outselling Coldplay to top the list by approximately 7%. She outsells the #10 ranked artist, Billy Joel, by 153%.
  • On a per show basis, Metallica dominates the list with their one summer show. They currently outsell the next highest performer, Pearl Jam, by 400% and Guns N Roses by 845%
  • While Adele tops the list this summer in total sales, she’s still far behind Taylor Swift’s huge 2015 summer. Swifty’s 2015 summer has outsold Adele’s 2016 by 643%. However, it’s important to note that Swift had almost double the amount of summer shows which led to her historic summer.
  • Music Festivals throughout the Summer continue to remain popular but sales have started to level off and the same festivals continue to lead demand. Lollapalooza maintains its position from 2015 as the highest selling festival on StubHub for the summer.

StubHub continues to provide unparalleled and convenient access to live events through its iOS and Android mobile and tablet apps that feature personalization tools, content partnerships and recommendation notifications to make it easier than ever for fans to easily discover live events. With iTunes library scanning (on iOS), personalized algorithms to identify team and artist favorites and more, the StubHub app helps ensure fans won’t miss some of their favorite acts, while also providing for the opportunity to discover new acts based on personalized recommendations. Yelp and Foursquare integrations and easy-to-use mobile ticketing makes the app even easier to plan a weekend on the go.