Stubhub’s Third-Annual Summer Tour Preview Reveals U2 Is the Most In-Demand Act; Justin Bieber and Tool Offer the Best Value; and New Festivals Make the Top Five Music Festivals List

San Francisco – (May 15, 2017) – StubHub, the world’s largest ticket marketplace, today released its third-annual preview of the summer concert landscape, breaking down the most in-demand touring acts of summer 2017. U2 unseats last year’s leader, Adele, by taking the #1 spot on the list, which heavily features legacy rock artists for the third year in a row. Top contemporary artists like Ed Sheeran also rank highly, and Kendrick Lamar broke the top 10 list for the first time, only three weeks after his tour was announced.

2017 Top Selling Acts
Based on total sales on StubHub for U.S. dates from Memorial Day to Labor Day

  1. U2
  2. Ed Sheeran
  3. Bruno Mars
  4. Tom Petty & The Heartbreakers
  5. Lady Gaga
  6. Metallica
  7. Kendrick Lamar
  8. Tool
  9. Justin Bieber
  10. Roger Waters

By the Numbers: Breaking Down the Top 10 List

  • Legacy rock acts have dominated the list for the last three years, demonstrating an ongoing command of the touring landscape throughout the summer
  • #1 U2 outsells #2 Ed Sheeran by 65%, even with fewer than half as many shows in the summer months (13 vs. 32), and exceeds last year’s #1, Adele, by 15%, even with eight fewer dates
  • Looking at average sales per-show, U2 still dominates, outselling the second highest per-show performer (Lady Gaga) by 118%; eight of U2’s dates are the top in-demand of individual events all summer; the June 3 Chicago appearance is the most in-demand concert of the summer
  • The only artist to return to the list from 2016 is Justin Bieber
  • Tool is the most affordable top 10 act to see this summer based on the lowest average ticket prices overall
  • Justin Bieber is a great deal this summer – his tour sold the least expensive ticket of acts in the top 10, and the price of tickets purchased on StubHub this year is down 40% over last summer
  • When tickets for Kendrick Lamar’s DAMN. tour went on sale April 28, searches on StubHub quadrupled from the day before and he shot into the top 10 selling summer acts in one week – his position on the list is likely to keep climbing as the summer progresses
  • Roger Waters may be the hardest working on the list this summer with the most tour dates (34) of anyone in the top 10 during the summer months; Ed Sheeran (26 years old) is second with 32 tour dates

Music festivals continue to be a way for an increasing number of fans to see a multitude of acts between independent headlining tours. BottleRock, as a relatively newer festival, has been the fastest growing summer music festival over the past three years (demand has nearly tripled since 2015).  Keeping in line with the trending demand of legacy rock acts, two out of three of the top music festivals this summer are devoted to classic rock acts.

The most in-demand U.S. summer music festivals based on ticket sales on StubHub to date are:

  1. CMA Music Festival (June 8-11 in Nashville, TN)
  2. BottleRock Napa (May 26-28 in Napa, CA)
  3. Lollapalooza (August 3-6 in Chicago, IL)
  4. The Classic East (July 29-30 in Flushing, NY)
  5. The Classic West (July 15-16 in Los Angeles, CA)

About StubHub
 At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows, and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY).  For more information on StubHub, visit or follow @StubHub on Twitter, Facebook and Instagram or

Media Contact:
Extension PR for StubHub l Maggie Hund l 323.556.7004 l
StubHub | Jessica Erskine |

Firefly Music Festival Welcomes StubHub as an Exclusive Partner

DOVER, DE (June 15, 2015) – Firefly Music Festival announced today the addition of StubHub, the world’s largest ticket marketplace, as an exclusive festival partner. StubHub is the Official Fan-to-Fan Ticket Marketplace of Firefly offering fans a seamless experience planning, buying and selling tickets and attending the festival. In addition, StubHub will be the presenting sponsor of Firefly’s acoustic stage and café, “The Coffee House,” featuring the StubHub Music Experience with exclusive intimate, trimmed down and unique performances from festival acts.

Tickets to Firefly Music Festival are sold out on the Firefly website. As the Official Fan-to-Fan Ticket Marketplace of Firefly Music Festival, StubHub is the official secondary marketplace to purchase four-day passes.  Firefly organizers will direct fans who are looking to purchase from now until the festival to StubHub’s website. StubHub’s FanProtect™ guarantee and customer service track record promises an excellent purchasing experience that aligns with Firefly’s customer satisfaction goals. Over the last two years, StubHub has seen a 500% increase in festival pass demand for this festival, deriving from its expansive four-year growth.

“With the sell out and increased demand for Firefly passes this year, the demand for and accessibility of tickets on the secondary ticket market is inevitable,” says Tad Jenkins, V.P. of Customer Experience & Marketing at Red Frog Events and Firefly. “StubHub shares a similar outlook on fan engagement and satisfaction. This partnership will help ensure all Firefly pass holders, whether purchased through or StubHub, have a stellar experience leading up to and at the festival.”

In addition to unique and intimate performances at The Coffee House, The StubHub Music Experience will showcase StubHub’s newest mobile apps:  StubHub on Android and iOS and StubHub Music for iOS, where fans can engage with exclusive festival content, win prizes and more.  Further, interactive app kiosks will be available throughout the festival to help guide fans with engaging and dynamic maps, updated stage schedules, information on the more than 110 artists performing and more.  The StubHub mobile app kiosks will be a one-stop-shop for fans to discover new acts throughout the festival and plan their days on the go just like the apps serve fans daily.

The partnership will also bring exclusive content from festival performers to the StubHub Music blog with artist interviews and videos for fans to enjoy before, during and after the festival. StubHub will also be present with an on-site Will Call to assist any attendees who purchased Firefly passes on StubHub.

“Firefly has emerged as one of the fastest growing summer music festivals on StubHub, commanding greater demand year over year,” said Justin Finn, Head of Event Marketing and Sponsorships for StubHub.  “This partnership was a natural fit for StubHub to be able to offer these eager fans a smooth transactional experience as they plan to attend the festival but, equally importantly, access to exclusive performances and content on the ground.  We are proud to partner with Firefly to be able to give fans this unique access to plan their weekend, discover new artists up close and personal and get exclusive content.”



6:00 PM         Josh Noren

7:15 PM         Young Rising Sons

10:00 PM       Grizfolk


1:15 PM         Knox Hamilton

3:00 PM         Phoebe Ryan

4:45 PM         Andrew McMahon

6:15 PM         Cruisr

6:30 PM         Joe Pug

8:15 PM         Betty Who

9:00 PM         Milo Greene


1:15 PM         Stetson Rose

2:45 PM         Falls

4:15 PM         Cody Simpson

5:45 PM         Cheerleader

7:45 PM         Manchester Orchestra

8:30 PM         Echosmith


1:15 PM         Jeffrey James

3:30 PM         Max Frost

5:00 PM         BØRNS

6:45 PM         Bahamas

7:30 PM         Broods

For more information on Firefly Music Festival, please contact Lauren King at

 Firefly Music Festival is a premier music experience set among lush wooded landscapes, featuring renowned headliners and emerging artists. Guests witness unforgettable performances and discover the engaging attractions nestled around every turn that make Firefly a can’t-miss summer tradition for music fans from around the world. In 2012, Firefly attracted 30,000 attendees in its inaugural year, and jumped to more than 80,000 in 2014, making it one of the country’s fastest growing festivals. In late 2014, festival organizers Red Frog Events partnered with Goldenvoice (creators of Coachella and Stagecoach) to produce and promote Firefly.



Firefly Music Festival

Lauren King




Jessica Erskine

(818) 618-8244

About Red Frog Events: Red Frog Events is an event production company and pioneer of the experiential entertainment industry, recognized for its award-winning company culture. Since 2007, the company has developed innovative brands including the Warrior Dash obstacle race series, Firefly Music Festival, and American Beer Classic. Red Frog also provides event services ranging from food and beverage to its ticketing platform, EventSprout. Red Frog has been named one of Forbes’ “Most Promising Companies in America”, has appeared consecutively on Inc. Magazine’s “Fastest Growing Companies” list, and was recognized on Chicago Tribune’s “Top Workplaces” from 2011-2014, among other honors. In recognition of its philanthropic efforts, the company was selected as St. Jude Children’s Research Hospital’s “Corporate Partner of the Year” and to date has raised over $10 million of a $25 million dollar fundraising commitment. Visit for more information.

About StubHub:  StubHub is the world’s largest ticket marketplace, enabling fans the choice to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events on desktop, tablet or mobile, as well as the ability to discover local live music through its iOS app StubHub Music. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation through numerous industry firsts, including the introduction of the industry’s first ticketing application, first interactive seat mapping tool and the first live entertainment Fan Rewards program. The market leader, StubHub is partners with major organizations and brands, including more than 60 teams in MLB, NBA, NHL, MLS and NCAA, plus ESPN, NBC Digital, AEG and Paciolan. Throughout North America and Europe, StubHub provides the total end-to-end event going experience that is the way ticket buying should be.

StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit,,, or