Bud Light Hellow Festival Names StubHub the Official Online Ticket Seller for Its Next Two Editions

Monterrey, Nuevo León, June 20th, 2017.- StubHub, an eBay company and the world’s largest ticket marketplace, has partnered with Bud Light Hellow Festival to become the festival’s official online ticketing platform for its next two editions. The festival will be held this year on Aug. 26 at Parque Fundidora, an iconic locale in the city of Monterrey, and is one of the most promising summer concerts, with a lineup composed of artists such as Kendrick Lamar, who will visit Mexico for the first time, Steve Aoki, DJ Snake, The Horrors, Weezer, and LCD Soundsystem, who also will visit Monterrey for the first time, among others.


Antonio Valero, Head of New Business Models at StubHub, said, “Thanks to the partnership between StubHub and the Bud Light Hellow Festival´s 2017 edition, consumers have more flexibility to attend this great festival. Bud Light Hellow Festival has trusted StubHub to deliver benefits to festival attendees, including the guarantees that StubHub offers for reliability and security within the Fan Protect Guarantee. StubHub is very happy to collaborate with a festival of this level.”


“We are very excited for this alliance; we fully trust in the professionalism and security that StubHub offers to such an important event like this festival. We are sure that this alliance will be a long-term agreement and will help us to reach different countries and continents,” said Fran Martínez, Creative Director at Bud Light Hellow Festival.


Bud Light Hellow Festival´s attendees will be able to enjoy 13 uninterrupted hours of the best electronic, pop, rock, and indie music. 21 artists will perform at Monterrey’s Parque Fundidora across four stages during the next edition of the Bud Light Hellow Festival. With more flexibility for buying and selling tickets, no one will have any reasons to miss this unique festival.



About StubHub

In StubHub, our mission is simple: help fans to have fun. We connect fans with their favorite teams, concerts and artists. As the biggest online ticket marketplace in the world, we enable experience-seekers to buy and sell tickets whenever and wherever they are through our desktop and mobile experiences, which includes our StubHub app for iPhone, iPad, Apple Watch and Android. By offering a superior experience to fans, StubHub reinvented the ticket marketplace in 2000, and continues to lead it through innovation.


StubHub’s industry firsts include the introduction of the ticketing application, the interactive seat mapping, 360 degree virtual views of seating, innovative price recommendation technology and an algorithm that determines the best value on tickets and the Fan Rewards™Program. Our business partners include more than 60 teams in MLB, NBA, NHL, MLS and NCAA, AEG, AXS, and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, StubHub provides a complete experience around the world for events attendees. StubHub is an eBay company (NASDAQ: EBAY). For more information about StubHub, visit StubHub.com or it Twitter accounts @StubHub.



About Bud Light Hellow Festival

Bud Light Hellow Festival celebrated its first edition 9 years ago, when the music festivals industry was something unheard of in Monterrey. The festival became one of the musical pillars of the city, creating and promoting culture and love through an experience that reflects quality and eclecticism among the best of pop, rock, electronic music, and latin talent. The festival is a cultural event, a driving force about initiatives, proposals  and discoveries that will make us experience new sensations. Besides music, there are some places for other disciplines such as gastronomy, fashion, and art installations,  examples of Monterrey’s creativity flowing and communicating with enthusiasm and curiosity. Bud Light Hellow Festival, hand by hand with all its team, is looking to transmit a passion that is translated in an experience of joy, convenience, identity and illusion to live a Day of Freedom. The 2017 edition will be held on August 26th, at the majestic Parque Fundidora of the city of Monterrey, Nuevo León, with a lineup composed by 21 international and national artists.




Stubhub’s Third-Annual Summer Tour Preview Reveals U2 Is the Most In-Demand Act; Justin Bieber and Tool Offer the Best Value; and New Festivals Make the Top Five Music Festivals List

San Francisco – (May 15, 2017) – StubHub, the world’s largest ticket marketplace, today released its third-annual preview of the summer concert landscape, breaking down the most in-demand touring acts of summer 2017. U2 unseats last year’s leader, Adele, by taking the #1 spot on the list, which heavily features legacy rock artists for the third year in a row. Top contemporary artists like Ed Sheeran also rank highly, and Kendrick Lamar broke the top 10 list for the first time, only three weeks after his tour was announced.

2017 Top Selling Acts
Based on total sales on StubHub for U.S. dates from Memorial Day to Labor Day

  1. U2
  2. Ed Sheeran
  3. Bruno Mars
  4. Tom Petty & The Heartbreakers
  5. Lady Gaga
  6. Metallica
  7. Kendrick Lamar
  8. Tool
  9. Justin Bieber
  10. Roger Waters

By the Numbers: Breaking Down the Top 10 List

  • Legacy rock acts have dominated the list for the last three years, demonstrating an ongoing command of the touring landscape throughout the summer
  • #1 U2 outsells #2 Ed Sheeran by 65%, even with fewer than half as many shows in the summer months (13 vs. 32), and exceeds last year’s #1, Adele, by 15%, even with eight fewer dates
  • Looking at average sales per-show, U2 still dominates, outselling the second highest per-show performer (Lady Gaga) by 118%; eight of U2’s dates are the top in-demand of individual events all summer; the June 3 Chicago appearance is the most in-demand concert of the summer
  • The only artist to return to the list from 2016 is Justin Bieber
  • Tool is the most affordable top 10 act to see this summer based on the lowest average ticket prices overall
  • Justin Bieber is a great deal this summer – his tour sold the least expensive ticket of acts in the top 10, and the price of tickets purchased on StubHub this year is down 40% over last summer
  • When tickets for Kendrick Lamar’s DAMN. tour went on sale April 28, searches on StubHub quadrupled from the day before and he shot into the top 10 selling summer acts in one week – his position on the list is likely to keep climbing as the summer progresses
  • Roger Waters may be the hardest working on the list this summer with the most tour dates (34) of anyone in the top 10 during the summer months; Ed Sheeran (26 years old) is second with 32 tour dates

Music festivals continue to be a way for an increasing number of fans to see a multitude of acts between independent headlining tours. BottleRock, as a relatively newer festival, has been the fastest growing summer music festival over the past three years (demand has nearly tripled since 2015).  Keeping in line with the trending demand of legacy rock acts, two out of three of the top music festivals this summer are devoted to classic rock acts.

The most in-demand U.S. summer music festivals based on ticket sales on StubHub to date are:

  1. CMA Music Festival (June 8-11 in Nashville, TN)
  2. BottleRock Napa (May 26-28 in Napa, CA)
  3. Lollapalooza (August 3-6 in Chicago, IL)
  4. The Classic East (July 29-30 in Flushing, NY)
  5. The Classic West (July 15-16 in Los Angeles, CA)

About StubHub
 At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows, and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY).  For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.

Media Contact:
Extension PR for StubHub l Maggie Hund l 323.556.7004 l mhund@extensionpr.com
StubHub | Jessica Erskine | jerskine@StubHub.com