STUBHUB REVEALS THE TOP 10 MUSIC TOURS OF SUMMER 2017

Stubhub’s Third-Annual Summer Tour Preview Reveals U2 Is the Most In-Demand Act; Justin Bieber and Tool Offer the Best Value; and New Festivals Make the Top Five Music Festivals List

San Francisco – (May 15, 2017) – StubHub, the world’s largest ticket marketplace, today released its third-annual preview of the summer concert landscape, breaking down the most in-demand touring acts of summer 2017. U2 unseats last year’s leader, Adele, by taking the #1 spot on the list, which heavily features legacy rock artists for the third year in a row. Top contemporary artists like Ed Sheeran also rank highly, and Kendrick Lamar broke the top 10 list for the first time, only three weeks after his tour was announced.

2017 Top Selling Acts
Based on total sales on StubHub for U.S. dates from Memorial Day to Labor Day

  1. U2
  2. Ed Sheeran
  3. Bruno Mars
  4. Tom Petty & The Heartbreakers
  5. Lady Gaga
  6. Metallica
  7. Kendrick Lamar
  8. Tool
  9. Justin Bieber
  10. Roger Waters

By the Numbers: Breaking Down the Top 10 List

  • Legacy rock acts have dominated the list for the last three years, demonstrating an ongoing command of the touring landscape throughout the summer
  • #1 U2 outsells #2 Ed Sheeran by 65%, even with fewer than half as many shows in the summer months (13 vs. 32), and exceeds last year’s #1, Adele, by 15%, even with eight fewer dates
  • Looking at average sales per-show, U2 still dominates, outselling the second highest per-show performer (Lady Gaga) by 118%; eight of U2’s dates are the top in-demand of individual events all summer; the June 3 Chicago appearance is the most in-demand concert of the summer
  • The only artist to return to the list from 2016 is Justin Bieber
  • Tool is the most affordable top 10 act to see this summer based on the lowest average ticket prices overall
  • Justin Bieber is a great deal this summer – his tour sold the least expensive ticket of acts in the top 10, and the price of tickets purchased on StubHub this year is down 40% over last summer
  • When tickets for Kendrick Lamar’s DAMN. tour went on sale April 28, searches on StubHub quadrupled from the day before and he shot into the top 10 selling summer acts in one week – his position on the list is likely to keep climbing as the summer progresses
  • Roger Waters may be the hardest working on the list this summer with the most tour dates (34) of anyone in the top 10 during the summer months; Ed Sheeran (26 years old) is second with 32 tour dates

Music festivals continue to be a way for an increasing number of fans to see a multitude of acts between independent headlining tours. BottleRock, as a relatively newer festival, has been the fastest growing summer music festival over the past three years (demand has nearly tripled since 2015).  Keeping in line with the trending demand of legacy rock acts, two out of three of the top music festivals this summer are devoted to classic rock acts.

The most in-demand U.S. summer music festivals based on ticket sales on StubHub to date are:

  1. CMA Music Festival (June 8-11 in Nashville, TN)
  2. BottleRock Napa (May 26-28 in Napa, CA)
  3. Lollapalooza (August 3-6 in Chicago, IL)
  4. The Classic East (July 29-30 in Flushing, NY)
  5. The Classic West (July 15-16 in Los Angeles, CA)

About StubHub
 At StubHub, our mission is simple: help fans find fun. We connect fans with their favorite teams, shows, and artists and introduce them to the ones they’ll love next. As the largest ticket marketplace in the world, we enable fans to buy and sell tickets to tens of thousands of events, whenever they want, through our desktop and mobile experiences, including our StubHub app for iPhone, iPad, Apple Watch and Android. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. Our industry firsts include the introduction of the first ticketing application, the first interactive seat mapping tool and the first live entertainment rewards program, Fan Rewards™. Our business partners include more than 130 properties in MLB, NBA, NHL, MLS and NCAA, plus AEG, AXS and Spectra Ticketing & Fan Engagement. With the acquisition of Ticketbis in August 2016, throughout the world, StubHub provides the total end-to-end event going experience. StubHub is an eBay company (NASDAQ: EBAY).  For more information on StubHub, visit StubHub.com or follow @StubHub on Twitter, Facebook and Instagram or YouTube.com/StubHub.

Media Contact:
Extension PR for StubHub l Maggie Hund l 323.556.7004 l mhund@extensionpr.com
StubHub | Jessica Erskine | jerskine@StubHub.com

StubHub Announces Hottest Summer Concerts With Taylor Swift at #1

SAN FRANCISCO (May 28, 2015) – StubHub, the world’s largest ticket marketplace, today announced the top 10 hottest concerts of the summer, as determined by sales and demand drawn from its more than 16 million visitors and nearly 10 million live events per month:  Taylor Swift overwhelmingly takes the #1 spot, nearly tripling the demand of One Direction in the #2 spot.

TOP 10 SUMMER CONCERTS*

*As determined by total sales on StubHub for dates from Memorial Day through Labor Day

  1. Taylor Swift
  2. One Direction
  3. Grateful Dead (with only five total dates!)
  4. The Rolling Stones
  5. U2
  6. Kenny Chesney
  7. Ed Sheeran
  8. Billy Joel
  9. Foo Fighters
  10. Rush

“Once again, pop acts lead the list with Taylor Swift and One Direction when it comes to the hottest summer concerts to see,” said Jonah Freedman, Editor-In-Chief for StubHub.  “Taylor Swift is the hardest working solo female performer in showbiz, having outsold Beyonce by 60% since she started touring in 2011.  Legacy acts, however, dominate the list as they generate more demand with impressive career catalogues and fans who are willing to pay more for such novelty shows.”

Other trends in concerts this summer show high demand for the Grateful Dead, more than any other music festival this summer, but a continuing growth in music festivals overall:

  • Grateful Dead are able to command nearly 65% more sales per show than Taylor Swift.
  • Both series of Grateful Dead concerts in Chicago (three dates) and San Francisco (two dates) will outsell any summer festival this year, respectively.
  • Taylor Swift’s #1 spot is long-standing: she is the #1 touring female songstress since she started touring in 2011.
  • Even with the loss of Zayn Malik, One Direction sales maintain their strength – they maintain the #2 position they held last Summer.
  • Along with One Direction, Billy Joel is the only other act to reprise his position on the top 10 from last summer.
  • Billy Joel has commanded the highest price for a ticket.
  • Ed Sheeran is the best deal for a ticket.
  • Music festivals continue to grow: Lollapalooza is the hottest summer festival.

Last week, StubHub unveiled updates to the iOS and Android mobile and tablet apps, featuring new personalization tools, content partnerships and recommendation notifications to make it easier than ever for fans to easily discover live events. With iTunes library scanning (on iOS), personalized algorithms to identify team and artist favorites and more, the StubHub app helps ensure fans won’t miss some of their favorite acts, while also providing the opportunity to discover new acts based on personalized recommendations. Yelp and Foursquare integrations and easy-to-use mobile ticketing makes the app even easier to plan a weekend on the go.

About StubHub
StubHub is the world’s largest ticket marketplace, enabling fans the choice to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events on desktop, tablet or mobile, as well as the ability to discover local live music through its iOS app StubHub Music. Offering a superior fan experience at its core, StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation through numerous industry firsts, including the introduction of the industry’s first ticketing application, first interactive seat mapping tool and the first live entertainment Fan Rewards program. The market leader, StubHub is partners with major organizations and brands, including more than 60 teams in MLB, NBA, NHL, MLS and NCAA, plus ESPN, NBC Digital, AEG and Paciolan. Throughout North America and Europe, StubHub provides the total end-to-end event going experience that is the way ticket buying should be.

For more information on StubHub, visit StubHub.com,Twitter.com/StubHub,Facebook.com/StubHub, or YouTube.com/StubHub.

Media Contact:

StubHub | Jessica Erskine | 818.618.8244 | jerskine@StubHub.com